Eduardo Camacho
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EDIBLE REBRAND

edible is lovible

We were tasked with transforming Edible Arrangements with a new 360 brand campaign that would shift their business into everyday occasions. We dropped ‘Arrangements’ from their name and created a new design system that could be leveraged across different media and still remain cohesive. The brand relaunch included an anthem TV spot, animated video, radio, outdoor, experiential activations and social.

CW: Nick Delisi / CD: Joseph Delhommer / ECD: Israel Garber / Custom Emojis: Mikey Burton

ANTHEM

 
 

ANIMATED 15s

 
 

DESIGN SYSTEM: OOH / PRINT

 
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